Co-branded digital reports explore hot topics and categories relevant to your business. Partnering with Informa content marketing and design teams, leveraging Natural Products Insider or Food Beverage Insider subject matter expertise, NBJ and Next data and Insights market intelligence, eGuides are designed to dig deep into a subject and illuminate subject matter excellence and expertise. Promoted to our manufacturers trade via designated email and social media campaigns, company logo and identity are incorporated throughout the content.
eGuides are fully designed longer form narrative reports, approximately 5000 words, gated. Sponsors are delivered leads and a performance marketing report, and eGuides can be leveraged by sponsors for re-use after the completion of the marketing campaign.